A bold, fiery orangey-red that commands attention and ignites purpose. Ambition is for the woman who leads with passion, embraces growth, and knows there are no limits to where she’s headed.
“My potential is limitless.”
Buttery smooth and deeply hydrating, this satin lipstick delivers rich, vibrant color with a weightless feel. It glides on effortlessly, never drying the lips, leaving them soft, smooth, and comfortable all day.
Our formula delivers bold, vibrant color in a single swipe so your look stays powerful from day to night.
LONG-WEARING FORMULA
Designed to stay put while maintaining a smooth, lightweight feel.
BUTTERY SMOOTH APPLICATION
A creamy glide that melts effortlessly onto the lips without tugging, skipping, or dragging.
CONFIDENCE IN EVERY SHADE
Each lipstick carries a message of affirmation to remind you of your power.
HYDRATING COMFORT
Infused with nourishing oils to keep lips soft, smooth, and comfortable all day.
CRUELTY-FREE BEAUTY
Thoughtfully made without animal testing and crafted with intention.
5/ 5
“I was genuinely surprised how smoothly this applied. It was so light and literally applied like butter.”
Bianca .
5/ 5
“Do you see the way it glides? It’s so smooth, like buttery smooth.”
Melissa F.
5/ 5
“A lot of makeup brands help you look beautiful, but Culture makes you feel beautiful.”
Danielle A.
5/ 5
"Each shade comes with a little uplifting quote that matches the name, I actually love this little detail!"
Jordie C.
Customer Reviews
Overall rating: 4.8 / 5 from 74 reviews.
Beautiful shade of lipstick. It glides right over my lips with little effort. I may not wear makeup, but I love wearing lipstick and I’m so glad I found this product. The packaging is one of a kind.
I love my Culture Cosmetics lipsticks. They are exactly the perfect colors and tone for my particular brown skin hue. It has been so difficult to find the colors I want that also complement my skin hue.
Finally an orange red that showed up on my dark lips ! Great color pigment with some shine and can be layered for more color pay off!! Please make this in a bright magenta for dark lips as I have been searching high and low!! LOVE the mantra that came with this!
This lipstick is a class act! Smooth. pigmented, light on the lips but has staying power. WOW. The case is also sophisticated and carries the message beautifully. I would have given it a 5 except I was hoping for a medium brown, but Grounding turned out to be a rusty orange.
I love red lipstick and at first thought this one was more orange, but when I put it on I loved it. The texture is so smooth and moisturizing. It lasts even after eating but I applied more because it faded a little. Overall, I love the brand and the magnetic closure.
I tried to do a product reveal...but my phone would not cooperate for video or photos...just know I am well pleased with my very royal looking purchase...the packaging, the thank you card the vibe was a amazing experience! I feel so special in my 70th year of life🙏🌹Oh I am still going to try to upload some pics soon❤️
Hello, i love your packaging and magnetic closure. I thought grounded would be more brown but it wasnt. I really would like a purple color, my usual. The quality of couture is amazing and I would recommend it.
I took 2 pictures and they didn't appear so I'll just give my experience on the color. I prefer an apple red, but this color (which has more orange) is very nice on my skin tone. I live how smooth it goes on and the moisture. I will buy more. Also, I love the magnetic tube.
Ambition is e beautiful color!! I love the way it looks and feel on my lips!! Very much satisfied and I will be buying other colors. Love the affirmations.